Looking for general thoughts on targets for CPMU (Complaints Per Million Units and it is the number of complaints received in a month divided by total sales for the month times one million).
Industry = health nutritional, supplements
Do you know of a food manufacturing best target for this type of ind
ustry? Looking at previous threads, I found targets for dairy, ready meals, bakery, sandwiches, but nothing for our type of industry. Our products are quite expensive, and I imagine if someone buys a 5kg pouch of a ‘banana flavour’ whey protein for example and they don’t like the flavour, they will complain.
All thoughts, suggestions etc will be greatly appreciated