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Crisis Management Communication – Food Safety Meets Marketing - - - - - 232 Views

Submitted Simon, Aug 28 2026 05:13 PM | Last updated Aug 28 2026 05:20 PM
ifsqn webinar food safety crisis crisis communication food recall food safety management recall management brand reputation consumer trust crisis management
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Description: Food safety crises are no longer just technical challenges—they are brand-defining moments. Poor communication can amplify damage, while well-managed messaging can protect reputation and maintain consumer trust. This webinar will explore real recall cases and provide a structured approach to communication, clarifying the roles of quality, management, and marketing teams.

Attendees will learn:

• Principles of effective crisis communication in food safety
• How to align responsibilities between quality, marketing, and leadership
• Lessons from recent recall cases on what to do—and what not to do

Download the Presentation Slides and Certificate of Attendance in the files library:
https://www.ifsqn.com/forum/index.php/files/file/559-the-evolution-of-the-iso-9001-standard-lessons-from-a-39-year-old-quality-management-journey


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  1. Food Safety Video Library
  2. → IFSQN Company Videos
  3. → Food Safety Fridays Webinars
  4. → Video: Crisis Management Communication – Food Safety Meets Marketing