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Customer Service Rocks

Started by , Aug 01 2004 08:19 PM
1 Reply
Customer Service Rocks
By Barton Goldsmith, Ph.D.


In all businesses we have four types of customers. First we have our new customers, who we give most of our attention to. Second are our current customers, who we maintain, but don't go out of our way for because we feel that their business is "safe". Third are our past customers, people who no longer do business with us, and fourth are those who are not our customers yet.

Let's focus on the third type of customers - those who have gone away...

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Rather apt (wouldn't you say) considering the food safety complaints we've been discussing on the forums recently.

Regards,
Simon
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