We are not currently selling this product frozen at all! officially its sold as a fresh product that can be frozen for 6 months and used within 3 days of defrost. The a specific customer from when company was just starting out has simply asked us to stick the finished fresh product with 10 day shelf life attached in to a freezer to help them. (not ideal scenario) which they did since time began.
Growth in market has meant we want to make an actual Frozen variety of the product, with its own branding and packaging etc.
The manufacturing process has not been descided but now you mention it above, would there be any issue in packing fresh product as normal, vacing it, labeling it up, metal detecting it then blast chilling to a temperature such as -18degC before sticking in to a freezer unit to maintain temperature? I feel that by reducing the time at ambient and using blast chiller into cold chain would be sufficient control to forgoe the 10 day rule. which seems extremely controversal depending on what country your in having read those PDF's...
oh and in terms of retail, there is the potential in future to go retail i believe but im not kept in loop of those plans at the moment.