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The importance of pest control


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#1 Simon

Simon

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Posted 05 November 2003 - 10:11 PM

It is likely that the incident reported below will severely damage the brand (at least in the short term) and may cost the company millions of pounds. I suppose this is a reminder of why the BRC/IoP Packaging Standard and similar standards have been developed. Organisations invest heavily in building a brand's image and it is critical that they protect their assets - this makes it all the more amazing how a few little creatures can do so much damage.

Cadbury repackages for India

Simon


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