Hi all,
We're exporting some English-made biscuits to USA. The importer / agent insists on renaming one of them as shortbread, which in UK would be considered a wrongful claim, as the biscuit isn't made as per traditional shortbread recipe, i.e., flour, butter, sugar (the one we make and sell has a bunch of other ingredients in, and is also made with veg fats instead of butter).
The question is - can a biscuit like this be called shortbread in USA from claims perspective? Is there any definition in USA as to what a shortbread is?
Thanks.